BigTapp: a decision intelligence powerhouse that's redefining enterprise AI for
the modern FSI
the modern FSI
What the client needed
BigTapp needed more than a website refresh. They needed a clear story. AKRA stepped in and first clarified goals. site purpose, UVP, services, compliance, tech stack, analytics, CRM and infra access.
We then re-architected their offerings into four AI-first service pillars that feel enterprise, global, and sales ready. Strategy and blueprinting, data and platform engineering, AI and decision intelligence, hyper-automation and run. Each with proof, hooks, and platform references.
On top of that, we built a solutions framework. Industry outcome packs for FSI, Retail, Education. Accelerators and platforms like Beeonix and CloudUnity. Plus cross-industry transformation themes and a clear website hierarchy.
Solutions
Then you tightened the brand narrative. Vision, purpose, a three-layer tagline ladder, and a crisp value proposition. “Decision intelligence for Financial Services, and beyond” with agentic AI, accelerators, and FinOps discipline.
Value Proposition & Positioning
All this is classic top-tier agency behavior. Deep discovery. Clear architecture. Branded language. Execution-ready structure.
BigTapp needed more than a website refresh. They needed a clear story. AKRA stepped in and first clarified goals. site purpose, UVP, services, compliance, tech stack, analytics, CRM and infra access.
We then re-architected their offerings into four AI-first service pillars that feel enterprise, global, and sales ready. Strategy and blueprinting, data and platform engineering, AI and decision intelligence, hyper-automation and run. Each with proof, hooks, and platform references.
On top of that, we built a solutions framework. Industry outcome packs for FSI, Retail, Education. Accelerators and platforms like Beeonix and CloudUnity. Plus cross-industry transformation themes and a clear website hierarchy.
Solutions
Then you tightened the brand narrative. Vision, purpose, a three-layer tagline ladder, and a crisp value proposition. “Decision intelligence for Financial Services, and beyond” with agentic AI, accelerators, and FinOps discipline.
Value Proposition & Positioning
All this is classic top-tier agency behavior. Deep discovery. Clear architecture. Branded language. Execution-ready structure.
BigTapp: Case Study
A decision intelligence powerhouse that's redefining enterprise AI for the modern FSI.
A decision intelligence powerhouse that's redefining enterprise AI for the modern FSI.
Challenge
They had the tech, the talent, the IP, but the story wasn't landing. The website and sales stack felt fragmented, product heavy, and over-technical. Prospects knew BigTapp was smart, but not what made them indispensable in a crowded AI market.
Approach
Akra stepped in as strategic partners, not vendors. First, we did a discovery sprint to decode intent, purpose, compliance, and infrastructure. Then we rebuilt everything from the inside out: services, platforms, accelerators, industry outcomes-unified into four AI-first pillars. We created a modern brand narrative: crisp purpose, sharp value proposition, and a global-facing tagline architecture. Every word engineered for clarity, trust, and CXO impact.
Solution
A complete narrative and structural overhaul. Clear Solutions hierarchy, vertical-specific outcome packs, Accelerator Grid, and Transformation Journeys that sell on value, not jargon. The website and sales story now speak one language: intelligent, confident, and future ready.
Impact
BigTapp now stands as a focused, world-class AI partner. Their identity feels premium, their pitch feels coherent, and prospects finally see the scale, depth, and ambition behind the brand.
They had the tech, the talent, the IP, but the story wasn't landing. The website and sales stack felt fragmented, product heavy, and over-technical. Prospects knew BigTapp was smart, but not what made them indispensable in a crowded AI market.
Approach
Akra stepped in as strategic partners, not vendors. First, we did a discovery sprint to decode intent, purpose, compliance, and infrastructure. Then we rebuilt everything from the inside out: services, platforms, accelerators, industry outcomes-unified into four AI-first pillars. We created a modern brand narrative: crisp purpose, sharp value proposition, and a global-facing tagline architecture. Every word engineered for clarity, trust, and CXO impact.
Solution
A complete narrative and structural overhaul. Clear Solutions hierarchy, vertical-specific outcome packs, Accelerator Grid, and Transformation Journeys that sell on value, not jargon. The website and sales story now speak one language: intelligent, confident, and future ready.
Impact
BigTapp now stands as a focused, world-class AI partner. Their identity feels premium, their pitch feels coherent, and prospects finally see the scale, depth, and ambition behind the brand.
Your brand deserves momentum. We combine strategic insight with website design & development to launch you instantly—built to grow, built to lead.